The number of Chinese traveling abroad is increasing every year. Curious about the world beyond the border, Chinese tour groups are now a common sight in Asia and Western touristy spots. The Chinese government even issued guidelines for Chinese travelers on how to behave.
Recently I noticed that Roy Graff (I met him several times in Shanghai before) had started a blog about the China Travel Industry. He is the owner of CContact, a market entry specialists company focused on China.
Roy has been working in the tourism sector for more than 12 years including 1 year in Taiwan and 3 years in China.
In the interview we talk about the kind of Chinese travelers that go abroad, the value of travel statistics and the cultural differences foreign operators have to take into account when selling packages to overseas destinations.
Roy’s career in the tourism industry started in 1995, when he went to study in Taipei as well as working part time as the representative of the Israeli Tourist Office. That’s also where the interview begins. (more…)
